I'm a designer who turned into a writer who turned into a startup CEO. My mission is to help creators earn a living. Subscribe for essays on building an audience and earning a living as a creator.
New podcast and tour
Reader!
Attention is power and creators harness it better than anyone else.
But they’re not using that attention to create the biggest impact possible and are vastly under monetized.
In 2020 I wrote an essay that became wildly popular called Billion Dollar Creator. It asks the question, "once you've captured attention as a creator what's the highest ROI place you can direct it?"
I explore dozens of creators who turned a relatively small following into an insane financial outcome: Emily Weiss turned her fashion blog into Glossier (valued at over $1 billion). Mark Sisson turned his paleo diet blog into Primal Kitchen a food company that he sold to Kraft for $200 million.
You get the idea.
Two announcements
I'm obsessed with this topic and now I'm diving in deeper with two big announcements:
- I'm starting a new podcast with my good friend Rachel Rodgers called Billion Dollar Creator. Each week we'll break down creator businesses, share the interesting news happening in the industry, and teach you how you can apply these same principles to your creator business.
- We're going on tour. We're doing a five city tour to meet listeners and record the podcast live. In each city we'll host the live recording, invite a special guest, and host a creator meetup. We're starting with NYC, Nashville, New Orleans, Los Angeles, and Austin (dates TBD).
I'd love to see you there! Ticket sales are live for NYC and Nashville (NYC is already halfway sold out). You can grab your tickets here: billiondollarcreator.com.
At the same link you can subscribe and listen to the first two episodes of the show.
I need your help
In order to reach the most people with the podcast early reviews are really important. Will you go to Spotify and Apple Podcasts, subscribe, listen to the first episodes, and then write a review?
I'll give the first 10 people to reply to this email with screenshots of their reviews on both platforms free access to my Secret Money Newsletter (worth $150).
SPONSORED BY SAM VANDER WEILEN
How to legally protect and grow your online business
As an experienced attorney-turned-entrepreneur, Sam Vander Wielen empowers creators to expand their business with confidence, free from the worry of potential legal missteps or vulnerabilities to litigation.
In her FREE legal training, you’ll learn about crucial aspects of legally safeguarding your business. This includes: what your website needs to be legally protected, the mindset shift you have to make when it comes to legally protecting your business, how registering the RIGHT business entity (the right way) actually protects you personally. Plus, the #1 way to keep copycats from stealing your content.
Confidently grow your business without worrying you’re making legal mistakes or leaving yourself wide open for a lawsuit.
I appreciate you diving into the new show and helping me launch it. I'll see you at one of the tour stops!
—Nathan
P.S. I'm only giving away access to the Secret Money Newsletter to 10 people. So jump on it by writing reviews on Spotify and Apple Podcasts
Nathan Barry
I'm a designer who turned into a writer who turned into a startup CEO. My mission is to help creators earn a living. Subscribe for essays on building an audience and earning a living as a creator.